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April 2008 Newsletter
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Analyst Report
Small Businesses Bank on Online Marketing to Cope with Recession

Internet has ushered a big change in the pattern of businesses transactions carried out all over the world. This trend has also led to increased usage of online channels by millions of small to medium sized companies in the U.S.

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This month’s featured article
10 quick pointers to combat list fatigue

Many small and medium size companies want to do email marketing, but they have no clue on how to manage their mailing lists. A fresh mailing list is productive but over a period, it could get churned due to various reasons. In this article, you will be provided with 10 basic tips on how to fight list erosion.

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