Six Channels Newsletter
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                                                                           SixChannels Newsletter - july 2007   
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“New Rules of Email Marketing in 2007”
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"SalesForce has been able to extend reach to 78+% of our existing business customers and prospects after appending emails to our lists."

About Company

Founded in the year 1999 and headquartered in Houston, Texas, SixChannels is a Full Service marketing company that empowers corporations with leading edge Marketing solutions. SixChannels helps companies...
Changing Your Position When There's Competition

Are you finding many of your best prospects already working with competitors? When you pursue a new opportunity, is someone else capturing the prize? Maybe it's time to re-evaluate your positioning. Read complete article



Source: MarketingSherpa Email Benchmark Study, 2006

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Tools to convert prospects to loyal customers

Experience makes it evident that profitability is all about creating and maintaining loyal customers and doing repeat business with existing customers. It is also evident that it is around 12 times less expensive to sell to an existing customer than it is to a new customer.
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